CalMac: An Experience That Deserves Great Wine

Every journey starts with a story

Every passenger on CalMac Ferries is heading somewhere. Whether its the lifeline service connecting key parts of the Scottish Isles, or a pass through Scotland’s beauty for travellers and tourists, CalMac goes above and beyond to add value to their customers’ experience.

Part of that value add is to elevate their hospitality offering with a quality wine serve. However, premium bottled wine can lead to expensive wastage and costly carbon emissions; the bottle is also just too big. But what if you could deliver a delicious tasting glass of wine, perhaps an interesting new grape variety, from one of Europe’s best winemakers, without the costly operations?

That’s why Canned Wine Co. is the perfect fit for CalMac Ferries, and we’re delighted to partner with them to support their award-winning operations across the Isles.

It is to work with customers of Bidfood Scotland such as CalMac Ferries, and to present and supply quality products such as Canned Wine Co. that have been taste tested against other wine varieties and was selected as by far the best option for CalMac. The move away from glass bottles highlights not only best practice on sustainability by reducing glass wastage, but a real opportunity to set a precedent for other travel sector businesses. It shows that you don’t need to sacrifice quality for sustainability. Since the swap at CalMac, there has been a clear increase in wine purchases along with positive comments made from CalMac customers expressing their love for the Canned Wine Co. varieties that are on board each vessel.

Andrew Messis – Senior Key Account Manager, Bidfood

More sustainable, without compromise

Next time you’re on board CalMac Ferries, you can explore wines from renowned winemakers. It’s quality first, without compromise. Our team at Canned Wine Group guarantee the quality through extensive research into wine selection, fast and reliable canning, and market-leading shelf life. That means whether you’re opening Thierry Boudinaud’s mouth-watering Grenache Rosé from Southern France, Markus Huber’s organic Grüner Veltliner from the banks of the Danube River in Niederösterreich, Austria, or Norrel Robertson MW’s rich, old vine Garnacha from Northern Spain, you’re getting an exceptional glass of wine.

After all, why drink anything less when you’ve got the view of the stunning Scottish highlands as your vista?

Rarely seen even on standard restaurant wine lists, CalMac Ferries passengers can enjoy a taste of something truly special.

As the wines are delivered in single serve cans, we also help CalMac avoid wastage. Each serve is sealed for freshness, meaning no more dusty open bottles or glass breakages.

We’re proud to help CalMac deliver an experience where added value and quality is at its heart, all while being and doing better. Let’s raise a can to that!

Support Ensures Success

We’re delighted to support CalMac Ferries with our team travelling up to Scotland to host sampling sessions and brief the CalMac catering teams on our range of wines. We know that the can itself can make some people apprehensive, especially if you’ve never tried it before. We make sure we deliver table talkers and the right training to prompt that first taste, because we know once the customer has tasted it, the quality does the talking. View our video to learn more about why Canned Wine Co. is such a great fit for CalMac Ferries and travel customers across the UK.